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EA Plans To Start Streaming Games Like Netflix
Are you a gamer, and fan of the Netflix concept? That is, paying a certain amount each month to be able to watch a long list of some of the best movies and shows? Then you’re lucky, as EA is said to develop a subscription model just like Netflix, where you would pay a monthly fee to stream games (via PC Aficionado).
EA has been working with subscription based models like EA Access and Origin Access on Xbox One and PC before, but now they want to take it a step further. Recently, at a technology conference of Deutsche Bank, Vice Presidents of investor relations Chris Evenden said EA is working on a completely streaming platform.
“We’ve been building an infrastructure both from a product and a marketing perspective so we can move our slate across to new platforms, and we can move with our games across to new platforms as well,” Evenden said. He then added: “So all of these things, we’ve been working on for five or more years now, actually. But I think it’s inevitable that the gaming entertainment world will move in much the same way that the music and video entertainment worlds have already moved, in the sense that people have moved from an ownership model to an access model. And you’ll see that in gaming, just as you’ve seen it with Spotify and Netflix in other media businesses”(via PC Aficionado).
However, although Evenden claims the technology is ready to shift, there are some roadblocks. For instance, a service like this would never work in areas without any big online infrastructure. Evenden had this to say: “That infrastructure barrier is still there, but it’s shrinking very rapidly,” Evenden said. “And we think in the next couple of years, you’ll see some major technological announcements that will prove to be commercially significant in the next three to five years”(via PC Aficionado).
Evenden then does claim the end consumer will save money using this service though, as he says: “Right now if you want to play FIFA in the United States, it will cost you $460,” Evenden said. “You have to buy the game; you have to buy the console. In a streaming world, it could be $9.99 a month. The commercial details have to be worked out, but whatever number it ends up at is very much less than $460. So that extends your market, because all you need locally is literally a smart TV” (via PC Aficionado).
So, streaming games just like we stream music and videos online, what do you think? Would you purchase this service? Let us know!